Person → organisation
Alex Morgan founded Northstar Analytics.
Evidence source: official biography and company About page. Review the relationship against both identities.PERSONAL PROFILE / PROPOSED ENTITY RECORD
Founder and software engineer building analytics software for small businesses.
Manchester, UK Official identity · Approval pending01 / IDENTITY & EVIDENCE
A professional identity built from specific facts and their sources. “Evidence source” means the page that backs the statement, not an endorsement.
| Identity field | Proposed fact | Evidence source | Review status |
|---|---|---|---|
| Public identity | Alex Morgan · Founder and software engineer | P01 · Official biography Fictional reference | Owner-published · Review pending |
| Official website | alexmorgan.example | P01 · Official website Fictional reference | Ownership confirmation needed |
| Professional location | Manchester, United Kingdom | P02 · Professional profile Fictional reference | Public work location only |
| Founder relationship | Alex Morgan → founder of → Northstar Analytics | P03 · Company About page + P01 · Biography Fictional reference | Evidence must link both entities |
| Published work | A practical guide to small-business data quality | P04 · Publisher author page + article byline Fictional reference | Authorship review pending |
| Areas of work | Data quality, analytics software, SME reporting | P01 · Biography + P04 · Published work Fictional reference | Describes work; does not certify expertise |
Home address, private contact details and date of birth are omitted. An approved public profile should contain relevant professional information the person chooses to publish.
02 / CONNECTED RELATIONSHIPS
Alex Morgan founded Northstar Analytics.
Evidence source: official biography and company About page. Review the relationship against both identities.Alex authored a guide to small-business data quality.
Evidence source: publisher byline and author page. Authorship does not establish an award or accreditation.Connect confirmed professional profiles to the canonical personal website.
Add sameAs links only after confirming the profile represents this person. Name similarity is insufficient.03 / IMPROVEMENT INTERVENTIONS
An example search result combines Alex with an unrelated designer. Align the name, professional description and confirmed profile links; keep the other person’s sources excluded.
The example professional profile links to a previous domain. Update it and connect the reviewed company and person records.
Add the original article, byline and publisher author page. Keep self-published work distinguishable from independent coverage.
Publish approved biography and matching Person JSON-LD on the official site. Validate the implementation, then test matched identity and relationship prompts.
04 / PUBLISHING PREVIEW
Alex Morgan is a Manchester-based founder and software engineer. Alex founded Northstar Analytics, which builds analytics software for small businesses, and authored “A practical guide to small-business data quality”.
Fictional draft · Owner approval and source review pending{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Person",
"@id": "https://alexmorgan.example/#person",
"name": "Alex Morgan",
"url": "https://alexmorgan.example/",
"jobTitle": "Founder and software engineer",
"description": "Alex Morgan builds analytics software for small businesses and is the founder of Northstar Analytics.",
"worksFor": {
"@id": "https://northstaranalytics.example/#organization"
}
},
{
"@type": "Organization",
"@id": "https://northstaranalytics.example/#organization",
"name": "Northstar Analytics",
"url": "https://northstaranalytics.example/",
"founder": {
"@id": "https://alexmorgan.example/#person"
}
},
{
"@type": "Article",
"@id": "https://publisher.example/data-quality-guide#article",
"headline": "A practical guide to small-business data quality",
"url": "https://publisher.example/data-quality-guide",
"author": {
"@id": "https://alexmorgan.example/#person"
}
}
]
}Preview only. This fictional record is not installed as structured markup.05 / AI REPRESENTATION CHECKS
“Who is Alex Morgan, founder of Northstar Analytics?”
Check name collisions, description accuracy and cited sources.“Who founded Northstar Analytics?”
Compare the answer with the reviewed company and person evidence.“What has Alex Morgan written about data quality?”
Check authorship and original-source citations. No model observations have been run for this sample.PERSONAL PROFILE / SAVED ENTITY RECORD
Founder and software engineer
A saved identity baseline. Review the evidence before reusing biographical claims.
Anyone with this link can view this report.
SAVED ASSESSMENT · SIGNAL BREAKDOWN
6 identity signals · Counts from the saved assessment, not a measure of AI visibility.
| Status | Count | Saved signals |
|---|---|---|
| Aligned | 1 | Official website |
| Needs strengthening | 2 | Social profiles, Press authority |
| Evidence gap | 3 | Wikidata, Wikipedia, Structured data |
| Not assessed | 0 | None in this category |
RECORD SUMMARY
Alex Morgan is recorded as Founder and software engineer, with United Kingdom as the submitted country. These details were supplied for the assessment.
Submitted context · Confirmation neededConfirm the official website or an owner-controlled biography, then connect the correct profiles and original work.
Review saved evidence →This is a single saved assessment. No comparable earlier scan, website change history or post-publication AI measurement is available here.
WEBSITE & SEARCH
Official website not recorded.
No schema types stored in this assessment.Not measured in this public report.
Valid markup establishes eligibility for supported features. It does not establish indexing or guarantee a rich result.Biography, organisation links, original bylines and matching structured data.
After publication, compare a fresh crawl with this baseline. Check Google indexing and AI answers separately.Readiness summarises saved identity signals. Submitted facts, website declarations, independent sources and AI observations have different evidential weight. Missing evidence means it was not stored or detected in this assessment. This page does not run a live scan, submit URLs to Google or publish changes to the subject’s website.
01 / IDENTITY & EVIDENCE
A professional identity built from specific facts and their sources. “Evidence source” means the page that backs the statement, not an endorsement.
| Identity field | Proposed fact | Evidence source | Review status |
|---|---|---|---|
| Public identity | Alex Morgan · Founder and software engineer | Submitted identity details | Owner confirmation needed |
| Official website | Not recorded | No supporting source stored | Website needed |
| Professional location | United Kingdom | Submitted country only | Public work location needs confirmation |
| Founder / organisation relationship | Not recorded | No relationship evidence stored | Evidence must link both entities |
| Published work | Not recorded | No original-work evidence stored | Authorship evidence needed |
| Areas of work | Founder and software engineer | Submitted professional role | Describes a role; does not certify expertise |
This is a proposal for review using saved information. Missing fields remain visible. No credential, authorship or organisation claim is invented.
02 / CONNECTED RELATIONSHIPS
Connect this person to supported founder, employer or membership relationships.
Evidence source: No approved organisation relationship is stored in this public assessment.Connect original work to its author or contributor credit.
Evidence source: No approved work register is stored here. Use original bylines and publisher records.Confirm which professional profiles represent this person.
Evidence source: Name similarity is insufficient. Check the subject before accepting a sameAs link.03 / IMPROVEMENT INTERVENTIONS
Proposed actions based on the saved assessment. Completion and improved visibility are not assumed.
Confirm which names, roles and profiles belong to this person before reusing them.
Founder, employer and organisation relationships are not approved by this assessment alone.
No approved authorship register is included in this public assessment.
A connected personal record has not been validated in this report.
04 / PUBLISHING PREVIEW
Alex Morgan · Founder and software engineer · United Kingdom
Draft from recorded information · Owner approval and source review pending.Confirm an official website before preparing the connected record.
Preview only. Review domain ownership and visible content before publishing. Recorded schema types: Not stored.Approve facts and sources
Content and matching schema
Check the published page
Record fresh AI answers
05 / AI REPRESENTATION CHECKS
“Who is Alex Morgan, Founder and software engineer?”
Check name collisions, description accuracy and cited sources.“Which organisations is Alex Morgan connected to?”
Compare each relationship with the reviewed person and organisation evidence.“What has Alex Morgan written or created?”
Check authorship and original-source citations.These are proposed test questions, not returned AI answers.
No measured AI observation is stored with this assessment.
The score, signals and any dated observations recorded with this assessment.
Not measured here. Publish reviewed corrections, then repeat equivalent questions and product settings.
EVIDENCE LIBRARY / SAVED OBSERVATIONS
This saved assessment does not contain source URLs. Collect them through a fresh assessment or source review.
ASSESSMENT BASELINE
A gap describes this saved assessment, not proof that a source does not exist. Wikipedia and Wikidata are not prerequisites for AI visibility.
A missing or weak entity reference can make it harder to distinguish this identity from similar names.
Independent encyclopaedic context is limited. Eligibility depends on notability and reliable sources.
Aligned in the saved observation.
Disconnected profiles can split the identity across platforms and make official accounts harder to recognise.
Limited independent coverage leaves fewer reliable sources to support the public identity.
Missing or weak structured data can make the website’s identity and relationships harder for search systems to interpret.
Try your name or business name to review your public identity signals and find evidence gaps.
Try your name or business name to review your public identity signals and find evidence gaps.